--- title: "groas Blog: Insights on AI & Google Ads" description: "Stay updated with the groas blog for trends, tips, and news on AI marketing to optimize campaigns and boost ROAS." url: "https://groas.com/blog" image: "https://groas.com/og/groas.jpg" --- # groas Blog The Best Blog Around AI & Google Ads On The Internet. [![Five suspended geometric prisms of varying heights arranged in a row, lit from the left in cool teal, floating against a deep slate background.](https://groas.com/media/blog/cc1cf7502161d283a6f983fee08a418fa3a65ac5f166f025f013daf2e1d151b4.jpg)](https://groas.com/post/google-ads-agency-pricing-models-compared-2026-guide) ## [Google Ads Agency Pricing Models Compared: 2026 Guide](https://groas.com/post/google-ads-agency-pricing-models-compared-2026-guide) [A structured comparison of the five main Google Ads agency pricing models in 2026: percentage of ad spend, flat retainer, performance-based, hourly consulting, and autonomous flat-fee management. Learn what each model actually costs at different spend levels, where the incentive conflicts hide, and how to pick the right structure for your business stage and growth trajectory.](https://groas.com/post/google-ads-agency-pricing-models-compared-2026-guide) [May 24, 2026 • 11 min read](https://groas.com/post/google-ads-agency-pricing-models-compared-2026-guide) [Written by Alexander Perelman](https://groas.com/post/google-ads-agency-pricing-models-compared-2026-guide) - [All Blogs](https://groas.com/blog) - [Google Ads Best Practices](https://groas.com/category/google-ads-best-practices) - [AI For Google Ads](https://groas.com/category/ai-for-google-ads) - [Google Ads News](https://groas.com/category/google-ads-news) * [![Tiny diorama: couriers stopped at a closed boom gate while painters beyond it polish a billboard nobody can reach—rewriting copy behind a locked gate.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/236f479a-4b6f-4e80-a016-41d74c3e9f24.png)](https://groas.com/post/the-chatgpt-and-perplexity-citation-chec) ## [The ChatGPT and Perplexity Citation Checklist: 18 Checks Before You Rewrite Your Copy](https://groas.com/post/the-chatgpt-and-perplexity-citation-chec) [October 18, 2026 • 9 min read](https://groas.com/post/the-chatgpt-and-perplexity-citation-chec) [Written by Alexander Perelman](https://groas.com/post/the-chatgpt-and-perplexity-citation-chec) * [![Clay figure proudly shows a tiny "$35" receipt while a colleague behind him drowns in printouts under a leaking pipe: the cheap bill hides the real work.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/516bf38b-004d-4105-b154-25c6c9a2a5be.png)](https://groas.com/post/what-in-house-ai-search-monitoring-actua) ## [The Real Cost of In-House AI Search Monitoring](https://groas.com/post/what-in-house-ai-search-monitoring-actua) [October 18, 2026 • 10 min read](https://groas.com/post/what-in-house-ai-search-monitoring-actua) [Written by Alexander Perelman](https://groas.com/post/what-in-house-ai-search-monitoring-actua) * [![A polished gauge reading 64% is opened from behind to reveal a cardboard disc and marker-drawn needle, exposing the impressive score as a flimsy facade.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/1129f8c2-6870-4d90-935c-e671dc89374e.png)](https://groas.com/post/teardown-the-ai-visibility-score-in-your) ## [Teardown: The AI Visibility Score Is Quality Score All Over Again](https://groas.com/post/teardown-the-ai-visibility-score-in-your) [October 18, 2026 • 10 min read](https://groas.com/post/teardown-the-ai-visibility-score-in-your) [Written by Alexander Perelman](https://groas.com/post/teardown-the-ai-visibility-score-in-your) * [![Clay agency owner proudly shows a client a chart of a problem while a burst pipe tagged "MONITORED" floods the office behind them, unfixed.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/26997ac7-85e5-41de-8e46-9dd4a9ab60c0.png)](https://groas.com/post/the-questions-agencies-actually-type-int) ## [AEO Software for Agencies: Who Does the Work After the Dashboard Spots a Problem?](https://groas.com/post/the-questions-agencies-actually-type-int) [October 18, 2026 • 10 min read](https://groas.com/post/the-questions-agencies-actually-type-int) [Written by Alexander Perelman](https://groas.com/post/the-questions-agencies-actually-type-int) * [![Clay shop owner stands in a flooded shop as a fancy leak detector points at the drip, the toolbox still wrapped: spotting the problem isn't fixing it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/ca4ef47f-7e3c-4c80-ae47-da659004189b.png)](https://groas.com/post/monitoring-tool-seo-agency-or-done-for-y) ## [AI Visibility Tools vs. SEO Agencies vs. Done-for-You: What Does a Live Fix Cost?](https://groas.com/post/monitoring-tool-seo-agency-or-done-for-y) [October 18, 2026 • 10 min read](https://groas.com/post/monitoring-tool-seo-agency-or-done-for-y) [Written by Alexander Perelman](https://groas.com/post/monitoring-tool-seo-agency-or-done-for-y) * [![A landing page disassembled like a gadget on a repair mat, every part a hollow glossy shell, with tweezers beside an empty dish: nothing inside to extract.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/c62e26be-63be-466c-af72-88ba5ef8d435.png)](https://groas.com/post/teardown-the-typical-service-landing-pag) ## [Teardown: Why the Standard B2B Service Page Gives AI Overviews Nothing to Quote](https://groas.com/post/teardown-the-typical-service-landing-pag) [October 18, 2026 • 10 min read](https://groas.com/post/teardown-the-typical-service-landing-pag) [Written by Alexander Perelman](https://groas.com/post/teardown-the-typical-service-landing-pag) * [![Clay vendor who flagged hundreds of potholes cheerfully hands a dismayed owner a clipboard and a teaspoon shovel, an up-arrow balloon on his wrist.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/991c4c8f-d133-4b27-b38d-254fa1999ae9.png)](https://groas.com/post/great-news-your-ai-visibility-dashboard) ## [Great News: Your AI Visibility Report Found 847 Gaps and Fixed None](https://groas.com/post/great-news-your-ai-visibility-dashboard) [October 18, 2026 • 10 min read](https://groas.com/post/great-news-your-ai-visibility-dashboard) [Written by Alexander Perelman](https://groas.com/post/great-news-your-ai-visibility-dashboard) * [![A luxury gift box with an emerald ribbon opens to reveal only a crumpled to-do list and tickets: a platform that hands you work instead of shipping it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/af8535ca-4578-4239-968a-9f5abb0e646d.png)](https://groas.com/post/the-14-day-ship-test-make-any-aeo-platfo) ## [The 14-Day Ship Test: Make an AEO Platform Prove It Works on Three Client Domains](https://groas.com/post/the-14-day-ship-test-make-any-aeo-platfo) [October 18, 2026 • 10 min read](https://groas.com/post/the-14-day-ship-test-make-any-aeo-platfo) [Written by Alexander Perelman](https://groas.com/post/the-14-day-ship-test-make-any-aeo-platfo) * [![Tiny workers pour a house foundation while a toy crane dangles a giant content calendar overhead, waiting too early for its turn.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/b84221c8-324e-4ef2-8b78-25eb11298e75.png)](https://groas.com/post/tutorial-build-a-client-s-entity-home-an) ## [Build One Entity Home Before You Build an AEO Content Calendar](https://groas.com/post/tutorial-build-a-client-s-entity-home-an) [October 18, 2026 • 10 min read](https://groas.com/post/tutorial-build-a-client-s-entity-home-an) [Written by Alexander Perelman](https://groas.com/post/tutorial-build-a-client-s-entity-home-an) * [![Tiny model town where a shop owner crouches beside a fortune-teller booth, logging which rival shops it recommends while his own shop sits dark](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/91020c39-4deb-43ad-94c7-58969e2d1026.png)](https://groas.com/post/steal-my-prompt-sheet-50-buyer-prompts-a) ## [Steal My AI Prompt Sheet: 50 Buyer Questions, a Tracking Row and Copy-Ready Answer Blocks](https://groas.com/post/steal-my-prompt-sheet-50-buyer-prompts-a) [October 18, 2026 • 11 min read](https://groas.com/post/steal-my-prompt-sheet-50-buyer-prompts-a) [Written by Alexander Perelman](https://groas.com/post/steal-my-prompt-sheet-50-buyer-prompts-a) * [![A gumball machine full of mixed colours drops one orange gumball wearing a first-prize rosette, mocking a single lucky draw treated as a winning rank.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/f1d2d8be-8dc4-4b31-8646-3af248881bbd.png)](https://groas.com/post/your-ai-visibility-score-is-a-coin-flip-2) ## [Your AI Visibility Score Is a Rate, Not a Rank](https://groas.com/post/your-ai-visibility-score-is-a-coin-flip-2) [October 18, 2026 • 10 min read](https://groas.com/post/your-ai-visibility-score-is-a-coin-flip-2) [Written by Alexander Perelman](https://groas.com/post/your-ai-visibility-score-is-a-coin-flip-2) * [![Clay agency owner proudly weighs a pile of alarm clocks on a butcher's scale while his client holds up a phone showing a rival named in a chat answer.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/330849b7-6dfc-4f55-9814-0eb37565dc83.png)](https://groas.com/post/an-open-letter-to-the-agency-owner-still) ## [An Open Letter to the Agency Owner Selling SEO Hours While Clients Ask About ChatGPT](https://groas.com/post/an-open-letter-to-the-agency-owner-still) [October 18, 2026 • 9 min read](https://groas.com/post/an-open-letter-to-the-agency-owner-still) [Written by Alexander Perelman](https://groas.com/post/an-open-letter-to-the-agency-owner-still) * [![A cracked parking meter marked "PER PROMPT" flips to EXPIRED beside a rusted, toppled "PER KEYWORD" meter: the same pricing model failing again.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/db29e7fe-15ad-45f4-80f8-732353dd9cb8.png)](https://groas.com/post/by-2027-nobody-will-pay-per-tracked-prom) ## [By 2027, Agencies Won’t Pay Per Tracked Prompt: 5 AEO Predictions](https://groas.com/post/by-2027-nobody-will-pay-per-tracked-prom) [October 18, 2026 • 10 min read](https://groas.com/post/by-2027-nobody-will-pay-per-tracked-prom) [Written by Alexander Perelman](https://groas.com/post/by-2027-nobody-will-pay-per-tracked-prom) * [![Tiny model town where hard-hatted workers queue idle outside ten locked client buildings while only two sites have open doors and active scaffolding.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/9e28dd81-6419-4bb8-b0d5-3f8c050650ef.png)](https://groas.com/post/getting-aeo-changes-live-on-client-sites) ## [Agency AEO Stalls at Write Access: How to Get Client-Site Fixes Live](https://groas.com/post/getting-aeo-changes-live-on-client-sites) [October 18, 2026 • 10 min read](https://groas.com/post/getting-aeo-changes-live-on-client-sites) [Written by Alexander Perelman](https://groas.com/post/getting-aeo-changes-live-on-client-sites) * [![A twitching brass gauge displayed under a glass jar with a huge price tag beside a worn toolbox, mocking billing for monitoring instead of real work.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/80ef783a-c274-4c1d-8738-9da0db78076e.png)](https://groas.com/post/should-your-agency-sell-aeo-as-its-own-l) ## [Should Agencies Bill for AEO Separately? The Margin Math and My Verdict](https://groas.com/post/should-your-agency-sell-aeo-as-its-own-l) [October 18, 2026 • 9 min read](https://groas.com/post/should-your-agency-sell-aeo-as-its-own-l) [Written by Alexander Perelman](https://groas.com/post/should-your-agency-sell-aeo-as-its-own-l) * [![A tiny seedling beside a rubber tape measure stretched upward by two fingers, so a plant that barely grew appears tall.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/9e022109-fec0-4193-816e-77d33188d9c7.png)](https://groas.com/post/the-ai-visibility-glossary-20-terms-in-y) ## [The AI Visibility Glossary: 20 Terms That Can Make a Flat Month Look Like Growth](https://groas.com/post/the-ai-visibility-glossary-20-terms-in-y) [October 18, 2026 • 10 min read](https://groas.com/post/the-ai-visibility-glossary-20-terms-in-y) [Written by Alexander Perelman](https://groas.com/post/the-ai-visibility-glossary-20-terms-in-y) * [![A yellowed 2015 SEO rankings report with a shiny crooked "AI VISIBILITY" sticker slapped on its cover, the old year still peeking out underneath.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/2e78874f-a473-4821-8bd6-6a61d19dbc87.png)](https://groas.com/post/your-white-label-ai-seo-vendor-is-sellin) ## [Your White-Label AI SEO Vendor Is Selling You 2015 With a New Logo](https://groas.com/post/your-white-label-ai-seo-vendor-is-sellin) [October 18, 2026 • 9 min read](https://groas.com/post/your-white-label-ai-seo-vendor-is-sellin) [Written by Alexander Perelman](https://groas.com/post/your-white-label-ai-seo-vendor-is-sellin) * [![Two basil seedlings labelled control and treated grow to the same height, though the treated pot is pampered with gold watering can, ribbon and spotlight.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/b5b2e3af-cd4e-460b-b76d-4a110240fe2d.png)](https://groas.com/post/before-you-pay-for-ai-visibility-softwar) ## [Make AI Visibility Software Pass This 30-Day Citation Test](https://groas.com/post/before-you-pay-for-ai-visibility-softwar) [October 18, 2026 • 9 min read](https://groas.com/post/before-you-pay-for-ai-visibility-softwar) [Written by Alexander Perelman](https://groas.com/post/before-you-pay-for-ai-visibility-softwar) * [![A bouncer's UV torch exposes a forged 'BOT' name tag while a long queue of identical 'BOT' guests waits in the rain, suggesting most bot hits are fakes.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/5d0c50c0-b85e-492f-84f8-12085b7475db.png)](https://groas.com/post/we-logged-30-days-of-ai-bots-on-our-own-4) ## [We Logged 30 Days of AI Bot Traffic. The Useful Number Wasn’t Bot Hits](https://groas.com/post/we-logged-30-days-of-ai-bots-on-our-own-4) [October 18, 2026 • 10 min read](https://groas.com/post/we-logged-30-days-of-ai-bots-on-our-own-4) [Written by Alexander Perelman](https://groas.com/post/we-logged-30-days-of-ai-bots-on-our-own-4) * [![Cartoon of a proud owner framing one chatbot printout like a trophy fish while a colleague holds a pile of different answers: one screenshot proves nothing.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/0b0c8264-4538-4060-be1b-e8a91a4a968a.png)](https://groas.com/post/your-ai-visibility-questions-answered-by) ## [AI Visibility Is a Search-Term Problem: Five Buyer Questions Answered](https://groas.com/post/your-ai-visibility-questions-answered-by) [October 18, 2026 • 11 min read](https://groas.com/post/your-ai-visibility-questions-answered-by) [Written by Alexander Perelman](https://groas.com/post/your-ai-visibility-questions-answered-by) * [![A worn old magnifying glass dressed in a shiny iridescent blazer with a "NEW" price tag: old search jargon resold in a new jacket.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/aa2cef2a-228d-4e0e-a428-8c4d6258f591.png)](https://groas.com/post/the-aeo-glossary-for-people-who-already-2) ## [The AEO Glossary for People Who Speak Google Ads](https://groas.com/post/the-aeo-glossary-for-people-who-already-2) [October 18, 2026 • 11 min read](https://groas.com/post/the-aeo-glossary-for-people-who-already-2) [Written by Alexander Perelman](https://groas.com/post/the-aeo-glossary-for-people-who-already-2) * [![A proposal page with five of six lines struck out in red ink and peeling away, while only one line has a real published page stapled to it as proof of work.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/61b1f8cb-f19f-401f-b289-3bf754594108.png)](https://groas.com/post/teardown-a-typical-3-000-a-month-aeo-ret) ## [A $3,000 AEO Retainer, Line by Line: What Actually Gets Shipped?](https://groas.com/post/teardown-a-typical-3-000-a-month-aeo-ret) [October 18, 2026 • 10 min read](https://groas.com/post/teardown-a-typical-3-000-a-month-aeo-ret) [Written by Alexander Perelman](https://groas.com/post/teardown-a-typical-3-000-a-month-aeo-ret) * [![A chat speech bubble folded from an old highlighted paid-search printout, suggesting AI search questions are old PPC questions reshaped.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/e8bbeeae-eabd-4226-9fdf-70dabc539cc9.png)](https://groas.com/post/six-questions-business-owners-ask-me-abo) ## [Six AI Visibility Questions, Answered Like PPC Questions](https://groas.com/post/six-questions-business-owners-ask-me-abo) [October 18, 2026 • 9 min read](https://groas.com/post/six-questions-business-owners-ask-me-abo) [Written by Alexander Perelman](https://groas.com/post/six-questions-business-owners-ask-me-abo) * [![Cartoon of a marketer at a roulette table asking the croupier what position he is, as if a game of chance had rankings.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/e7f16966-87ae-498b-8360-fa20ec2e2e55.png)](https://groas.com/post/what-beginners-get-wrong-about-ai-search) ## [Seven AI Visibility Beliefs Your Paid-Search Brain Gets Wrong](https://groas.com/post/what-beginners-get-wrong-about-ai-search) [October 18, 2026 • 9 min read](https://groas.com/post/what-beginners-get-wrong-about-ai-search) [Written by Alexander Perelman](https://groas.com/post/what-beginners-get-wrong-about-ai-search) * [![A tiny model woman tallies five gumballs from a giant machine, some orange, some blue: the same question gives different answers, so you track the rate.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/77e6b2af-070e-4948-a9f8-09599b353f3d.png)](https://groas.com/post/build-a-40-prompt-ai-visibility-tracker) ## [Build a 40-Prompt AI Visibility Tracker in Google Sheets](https://groas.com/post/build-a-40-prompt-ai-visibility-tracker) [October 18, 2026 • 11 min read](https://groas.com/post/build-a-40-prompt-ai-visibility-tracker) [Written by Alexander Perelman](https://groas.com/post/build-a-40-prompt-ai-visibility-tracker) * [![A white card with a single written answer has a brass parking meter driven through it, red flag raised: the free answer at the top now costs money.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/0631dba1-b48a-4c65-90f6-d356ab53c014.png)](https://groas.com/post/from-featured-snippets-to-ai-mode-a-date-3) ## [From Featured Snippets to AI Mode: How Google’s Answer Slot Became Paid Space](https://groas.com/post/from-featured-snippets-to-ai-mode-a-date-3) [October 18, 2026 • 9 min read](https://groas.com/post/from-featured-snippets-to-ai-mode-a-date-3) [Written by Alexander Perelman](https://groas.com/post/from-featured-snippets-to-ai-mode-a-date-3) * [![Cartoon: a fortune teller's crystal ball shows a rival plumber's van while the overlooked plumber calmly logs it all in a notebook beside an egg timer.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/b1e62f0c-2589-40d3-a28b-c8e952cec60e.png)](https://groas.com/post/one-person-thirty-days-no-new-software-m) ## 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