---
title: "Alexander Perelman, Head Of Product @ groas: groas Blog (page 2)"
description: "Ex Goldman Sachs and Ex Stanford Computer Science Page 2 of 72."
url: "https://groas.com/author/alexander-perelman/page/2"
image: "https://groas.com/og/groas.jpg"
---

# Alexander Perelman

![Alexander Perelman](https://groas.com/media/blog/4f17cac3a81acc224cc1b2cfab8f94bbc295a3089d13e8421125771ef8d4064f.jpg)

Head Of Product @ groas

Ex Goldman Sachs and Ex Stanford Computer Science

[LinkedIn](https://www.linkedin.com/in/alexander-433793253/)

- [All Blogs](https://groas.com/blog)
- [Google Ads Best Practices](https://groas.com/category/google-ads-best-practices)
- [AI For Google Ads](https://groas.com/category/ai-for-google-ads)
- [Google Ads News](https://groas.com/category/google-ads-news)

* [![A chat speech bubble folded from an old highlighted paid-search printout, suggesting AI search questions are old PPC questions reshaped.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/e8bbeeae-eabd-4226-9fdf-70dabc539cc9.png)](https://groas.com/post/six-questions-business-owners-ask-me-abo)
  ## [Six AI Visibility Questions, Answered Like PPC Questions](https://groas.com/post/six-questions-business-owners-ask-me-abo)
  [October 18, 2026 • 9 min read](https://groas.com/post/six-questions-business-owners-ask-me-abo)

  [Written by Alexander Perelman](https://groas.com/post/six-questions-business-owners-ask-me-abo)
* [![Cartoon of a marketer at a roulette table asking the croupier what position he is, as if a game of chance had rankings.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/e7f16966-87ae-498b-8360-fa20ec2e2e55.png)](https://groas.com/post/what-beginners-get-wrong-about-ai-search)
  ## [Seven AI Visibility Beliefs Your Paid-Search Brain Gets Wrong](https://groas.com/post/what-beginners-get-wrong-about-ai-search)
  [October 18, 2026 • 9 min read](https://groas.com/post/what-beginners-get-wrong-about-ai-search)

  [Written by Alexander Perelman](https://groas.com/post/what-beginners-get-wrong-about-ai-search)
* [![A tiny model woman tallies five gumballs from a giant machine, some orange, some blue: the same question gives different answers, so you track the rate.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/77e6b2af-070e-4948-a9f8-09599b353f3d.png)](https://groas.com/post/build-a-40-prompt-ai-visibility-tracker)
  ## [Build a 40-Prompt AI Visibility Tracker in Google Sheets](https://groas.com/post/build-a-40-prompt-ai-visibility-tracker)
  [October 18, 2026 • 11 min read](https://groas.com/post/build-a-40-prompt-ai-visibility-tracker)

  [Written by Alexander Perelman](https://groas.com/post/build-a-40-prompt-ai-visibility-tracker)
* [![A white card with a single written answer has a brass parking meter driven through it, red flag raised: the free answer at the top now costs money.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/0631dba1-b48a-4c65-90f6-d356ab53c014.png)](https://groas.com/post/from-featured-snippets-to-ai-mode-a-date-3)
  ## [From Featured Snippets to AI Mode: How Google’s Answer Slot Became Paid Space](https://groas.com/post/from-featured-snippets-to-ai-mode-a-date-3)
  [October 18, 2026 • 9 min read](https://groas.com/post/from-featured-snippets-to-ai-mode-a-date-3)

  [Written by Alexander Perelman](https://groas.com/post/from-featured-snippets-to-ai-mode-a-date-3)
* [![Cartoon: a fortune teller's crystal ball shows a rival plumber's van while the overlooked plumber calmly logs it all in a notebook beside an egg timer.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/b1e62f0c-2589-40d3-a28b-c8e952cec60e.png)](https://groas.com/post/one-person-thirty-days-no-new-software-m)
  ## [One Person, Four Hours a Week, No New Software: Find the AI Prompts That Skip Your Brand](https://groas.com/post/one-person-thirty-days-no-new-software-m)
  [October 18, 2026 • 9 min read](https://groas.com/post/one-person-thirty-days-no-new-software-m)

  [Written by Alexander Perelman](https://groas.com/post/one-person-thirty-days-no-new-software-m)
* [![Miniature town square: a shopkeeper polishes his own 'BEST IN TOWN' sign while the townsfolk gather across the square, talking among themselves.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/a71b15a6-89ca-46a2-8520-059c898dc577.png)](https://groas.com/post/your-own-site-or-everyone-else-s-the-rea)
  ## [Your Site or Everyone Else’s? The Debate Over AI Citations](https://groas.com/post/your-own-site-or-everyone-else-s-the-rea)
  [October 18, 2026 • 11 min read](https://groas.com/post/your-own-site-or-everyone-else-s-the-rea)

  [Written by Alexander Perelman](https://groas.com/post/your-own-site-or-everyone-else-s-the-rea)
* [![Cartoon of a flooding kitchen where four consultants measure and chart the leak while only one plumber, under the sink with a wrench, is fixing it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/251bf713-e024-4fc6-8eda-c60007c52f10.png)](https://groas.com/post/ai-visibility-tools-ranked-by-one-questi-4)
  ## [Best AI Visibility Tools, Ranked by How Close They Get to a Fix](https://groas.com/post/ai-visibility-tools-ranked-by-one-questi-4)
  [October 18, 2026 • 10 min read](https://groas.com/post/ai-visibility-tools-ranked-by-one-questi-4)

  [Written by Alexander Perelman](https://groas.com/post/ai-visibility-tools-ranked-by-one-questi-4)
* [![A tiny marketer calmly measures a smartphone that crashed into a model town while a vendor's stall of shiny gauges goes ignored.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/8c81f354-e1f8-45f7-ad04-ef58a9f453bf.png)](https://groas.com/post/an-open-letter-to-the-marketing-manager)
  ## [To the Marketing Manager Whose CEO Sent a Competitor’s ChatGPT Screenshot](https://groas.com/post/an-open-letter-to-the-marketing-manager)
  [October 18, 2026 • 9 min read](https://groas.com/post/an-open-letter-to-the-marketing-manager)

  [Written by Alexander Perelman](https://groas.com/post/an-open-letter-to-the-marketing-manager)
* [![A tiny new wrench on a desk with an endless receipt spilling from under it onto the floor: the tool is cheap, the work it demands is not.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/4f5e5f1a-773e-4a89-b18e-3e5b7b5b7dee.png)](https://groas.com/post/what-it-really-costs-an-agency-to-delive)
  ## [The Real Cost of AEO for 10 Client Domains: $27,250–$51,550 a Month](https://groas.com/post/what-it-really-costs-an-agency-to-delive)
  [October 18, 2026 • 10 min read](https://groas.com/post/what-it-really-costs-an-agency-to-delive)

  [Written by Alexander Perelman](https://groas.com/post/what-it-really-costs-an-agency-to-delive)
* [![A taxi driver with a 'FLAT FARE' sticker stares in dread at a racing meter as his passenger points to another stop: a fixed fee versus rising costs.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/fc72e4f4-d9bb-49eb-a663-9e5ec6d4ff3a.png)](https://groas.com/post/how-to-package-aeo-into-a-monthly-client-2)
  ## [How to Build an AEO Retainer That Holds Its Margin at 10 Client Domains](https://groas.com/post/how-to-package-aeo-into-a-monthly-client-2)
  [October 18, 2026 • 11 min read](https://groas.com/post/how-to-package-aeo-into-a-monthly-client-2)

  [Written by Alexander Perelman](https://groas.com/post/how-to-package-aeo-into-a-monthly-client-2)
* [![Tiny model town on ledger paper: one account manager on a cargo bike loops past ten shops, some lit and live, one still under scaffolding.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/bcec0e74-ed1b-47a8-9829-71c22d126ad0.png)](https://groas.com/post/one-account-manager-10-client-domains-30)
  ## [One AM, 10 Domains, 30 Days: The AEO Retainer Profit Test](https://groas.com/post/one-account-manager-10-client-domains-30)
  [October 18, 2026 • 11 min read](https://groas.com/post/one-account-manager-10-client-domains-30)

  [Written by Alexander Perelman](https://groas.com/post/one-account-manager-10-client-domains-30)
* [![Clay doorman inspects a queue all wearing 'GPTBot' name tags; only three have official seals, the rest are scrawled fakes in clumsy disguises.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/55204b8c-b80b-4144-a1a3-f0703f45fa8b.png)](https://groas.com/post/only-30-of-the-ai-bot-hits-on-our-homepa)
  ## [Only 29.7% of Our Homepage’s Claimed AI-Bot Hits Were Verified](https://groas.com/post/only-30-of-the-ai-bot-hits-on-our-homepa)
  [October 18, 2026 • 10 min read](https://groas.com/post/only-30-of-the-ai-bot-hits-on-our-homepa)

  [Written by Alexander Perelman](https://groas.com/post/only-30-of-the-ai-bot-hits-on-our-homepa)
* [![Clay figure on a ladder fights an office fire with an extinguisher while a ceiling smoke detector draped in add-on price tags just shrieks at him.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/6d3a2efb-f500-48e1-bb5b-5e6e0f796d5b.png)](https://groas.com/post/teardown-what-an-aeo-tool-s-per-prompt-p)
  ## [AEO Pricing Page Teardown: What Agencies Pay For—and What They Still Have to Do](https://groas.com/post/teardown-what-an-aeo-tool-s-per-prompt-p)
  [October 18, 2026 • 10 min read](https://groas.com/post/teardown-what-an-aeo-tool-s-per-prompt-p)

  [Written by Alexander Perelman](https://groas.com/post/teardown-what-an-aeo-tool-s-per-prompt-p)
* [![A welcome mat worn through by countless muddy footprints beside an open guestbook with blank pages: many visitors, none signing your name.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/1505c5b9-9a72-46ff-997c-da6b2fb603d7.png)](https://groas.com/post/7-things-businesses-believe-about-gettin-4)
  ## [7 Myths About Getting Cited by ChatGPT and AI Overviews](https://groas.com/post/7-things-businesses-believe-about-gettin-4)
  [October 18, 2026 • 9 min read](https://groas.com/post/7-things-businesses-believe-about-gettin-4)

  [Written by Alexander Perelman](https://groas.com/post/7-things-businesses-believe-about-gettin-4)
* [![Miniature film-set façade with a shiny rising-graph billboard, propped up from behind by tiny exhausted workers pasting documents late at night.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/63a53190-d7c1-46e6-afeb-e191bfa41ab7.png)](https://groas.com/post/the-aeo-platform-pre-signing-checklist-f)
  ## [The Agency AEO Checklist: 22 Checks Before You Sign Up 10 Client Domains](https://groas.com/post/the-aeo-platform-pre-signing-checklist-f)
  [October 18, 2026 • 9 min read](https://groas.com/post/the-aeo-platform-pre-signing-checklist-f)

  [Written by Alexander Perelman](https://groas.com/post/the-aeo-platform-pre-signing-checklist-f)
* [![Model town square where tiny people climb footnote steps into a glowing giant book, ignoring a paid billboard hidden behind a closed curtain.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/20991bb1-e014-4834-ad18-01ea176bb8e1.png)](https://groas.com/post/ai-overview-ads-vs-earned-ai-overview-ci)
  ## [AI Overview Ads vs Earned Citations: Where I’d Put the Next Dollar](https://groas.com/post/ai-overview-ads-vs-earned-ai-overview-ci)
  [October 18, 2026 • 11 min read](https://groas.com/post/ai-overview-ads-vs-earned-ai-overview-ci)

  [Written by Alexander Perelman](https://groas.com/post/ai-overview-ads-vs-earned-ai-overview-ci)
* [![Cartoon of a businessman raising an auction paddle at a library desk while the librarian builds an answer from books, ignoring his bid for third place.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/d167a528-497d-4701-8bf6-e84a9739c354.png)](https://groas.com/post/i-came-to-ai-search-thinking-like-a-goog)
  ## [AI Visibility: The Paid-Search Instincts That Mislead Beginners](https://groas.com/post/i-came-to-ai-search-thinking-like-a-goog)
  [October 18, 2026 • 10 min read](https://groas.com/post/i-came-to-ai-search-thinking-like-a-goog)

  [Written by Alexander Perelman](https://groas.com/post/i-came-to-ai-search-thinking-like-a-goog)
* [![A consultant hands a glossy report to a soaked plumbing-shop owner as a burst pipe floods the office, the wrenches on the wall untouched.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/89745073-bf71-4b6a-951b-98aedff50434.png)](https://groas.com/post/stop-buying-aeo-software-to-resell-your)
  ## [Stop Reselling AEO Dashboards. Clients Pay for the Fixes.](https://groas.com/post/stop-buying-aeo-software-to-resell-your)
  [October 18, 2026 • 9 min read](https://groas.com/post/stop-buying-aeo-software-to-resell-your)

  [Written by Alexander Perelman](https://groas.com/post/stop-buying-aeo-software-to-resell-your)
* ## [Local Services Ads vs Google Ads for Law Firms: Lead Quality and Cost](https://groas.com/post/local-services-ads-vs-google-ads-law-firms)
  [October 17, 2026 • 6 min read](https://groas.com/post/local-services-ads-vs-google-ads-law-firms)

  [Written by Alexander Perelman](https://groas.com/post/local-services-ads-vs-google-ads-law-firms)
* ## [AI Max for Search in Google Ads: What It Is and How It Works](https://groas.com/post/ai-max-for-search-google-ads-explained)
  [October 17, 2026 • 5 min read](https://groas.com/post/ai-max-for-search-google-ads-explained)

  [Written by Alexander Perelman](https://groas.com/post/ai-max-for-search-google-ads-explained)
* [![A rebadged security camera with a red recording light watches a burst pipe flood the floor while a dusty wrench sits unused: monitoring sold instead of fixing.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/79444626-4fa2-4b76-997d-85d8ce0353ec.png)](https://groas.com/post/7-things-agencies-believe-about-white-la)
  ## [7 White-Label AI SEO Myths That Eat Agency Margin](https://groas.com/post/7-things-agencies-believe-about-white-la)
  [October 17, 2026 • 9 min read](https://groas.com/post/7-things-agencies-believe-about-white-la)

  [Written by Alexander Perelman](https://groas.com/post/7-things-agencies-believe-about-white-la)
* [![Model village: a deep muddy path trampled to one house's red door, while a neat estate of identical 'FAQ' houses beside it has untouched lawns.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/619d4a34-4d1d-46b6-878c-33c8d25258a8.png)](https://groas.com/post/stop-writing-faq-posts-to-get-cited-by-c)
  ## [ChatGPT Fetched Our Homepage 801 Times and Our Blog Index Four Times. Stop Buying FAQ Posts.](https://groas.com/post/stop-writing-faq-posts-to-get-cited-by-c)
  [October 17, 2026 • 9 min read](https://groas.com/post/stop-writing-faq-posts-to-get-cited-by-c)

  [Written by Alexander Perelman](https://groas.com/post/stop-writing-faq-posts-to-get-cited-by-c)
* [![Cartoon of a flooded office: one man reads a huge leak report, another watches a chart, while a plumber quietly shuts the valve.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/be64c861-9cbb-4899-9fb5-8c6963f17892.png)](https://groas.com/post/seo-crawler-vs-ai-visibility-platform-vs)
  ## [SEO Crawler vs AI Visibility Tracker vs Done-for-You Fixes: Who Actually Ships the Fix?](https://groas.com/post/seo-crawler-vs-ai-visibility-platform-vs)
  [October 17, 2026 • 10 min read](https://groas.com/post/seo-crawler-vs-ai-visibility-platform-vs)

  [Written by Alexander Perelman](https://groas.com/post/seo-crawler-vs-ai-visibility-platform-vs)
* [![A vintage brass cash register whose drawer is jammed open by a fat red reference book: the machine meant to close a sale can't shut.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/c485e4b6-537f-4928-8cbd-c5096105ca17.png)](https://groas.com/post/should-your-landing-pages-chase-ai-overv)
  ## [Should Landing Pages Chase AI Overviews? Two Cases, One Verdict](https://groas.com/post/should-your-landing-pages-chase-ai-overv)
  [October 17, 2026 • 10 min read](https://groas.com/post/should-your-landing-pages-chase-ai-overv)

  [Written by Alexander Perelman](https://groas.com/post/should-your-landing-pages-chase-ai-overv)

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